Leadership.
Discipline.
Revenue.

Citadel Revenue Group builds, re-energizes, and elevates sales organizations with executive-level leadership and hands-on coaching that turn inconsistent teams into predictable revenue engines.

30+
Years in Sales Leadership
30–60%
Sales Improvement Delivered
100+
Reps Led & Developed
P&L
President-Level Ownership
Engagements

Meet your team where it is. Take it where it needs to go.

Four ways to engage, from a one-time diagnostic to a leader in the seat. Every one is grounded in discipline, fundamentals, and accountability.

David Riener
About

David Riener

Founder & Principal, Citadel Revenue Group

For more than 30 years, David has been called upon to build sales capability, re-energize underperforming teams, and take strong teams to the next level. The throughline of his career is simple: discipline and fundamentals win, and they win consistently.

That conviction was formed early, in the United States Marine Corps, and sharpened across two decades of sales leadership at Xerox companies, where he held full P&L ownership and led organizations of 100-plus account managers.

Speaking

Bring the message to your team or stage

David speaks to sales teams, leadership groups, and conferences on discipline, accountability, and the fundamentals that build predictable revenue.

Contact

Let's talk

Whether you need a baseline, a turnaround, or a leader in the seat, the first step is a conversation. Book a time that works for you.

Book a Call
Email david@citadelrevenuegroup.com
Phone 949.344.6700
Based In Dallas–Fort Worth Metroplex
LinkedIn linkedin.com/in/davidriener